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MBA E BUSINESS I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management is said to have universal application. How do you justify the Universality of Management? Give examples to illustrate your arguments.
2. “The importance of strategic planning is now fully realized by the Indian corporate sector than before”- Discuss
3. Explain about the personal challenges involved in becoming a manager and a leader in today’s turbulent environment.
4. Without effective management the resources will remain as resources cannot be converted into productive utilities – Do you agree? Give reasons.
1.2 MARKETING MANAGEMENT
1. What is market segmentation? What are the different ways of segmentation/suggest the segmentation strategy for the following products: Edible oil, Table top wet grinder and Business magazine.
2. What strategies you would recommend to be followed during the four stages of PLC. Identify one product and one service for each stage in the PLC. Give reasons for your answer.
3. What are objectives of pricing strategies? Discuss the merits of different pricing techniques that you would recommend for the following products. Laptop, Sports utility vehicle, designer tiles.
4. Do you think that social media advertisements would kill all other traditional media? Discuss your answer with proper justification. Also explain under what circumstances online advertisements would be highly recommended.
1.3 FINANCIAL MANAGEMENT
1. It is usual to declare good dividends when the company is making good profit. It is profitable for companies not to declare any dividend even when they are making good profits. What will be the reaction of the shareholder? Discuss.
2. “In managing working capital the finance manager faces the problem of compromising the conflicting goals of liquidity and profitability”. – Comment. What strategy should the finance manager develop to solve this problem?
3. Design an appropriate capital structure which yield more profitability for a service industry. Illustrate your answer with the help of EBIT-EPS analysis.
4. “The success of a business concern depends upon the way in which it’s earnings are computed, distributed and retained”- Comment on this statement.
1.4 DATABASE MANAGEMENT SYSTEM
1. Discuss the various update operation on relation and types of integrity constraints that must be checked for each update operation?
2. Explain various levels of Data abstraction in database system?
3. Why is concurrency control needed? Explain lost update, Inconsistent retrievals and uncommitted dependency anomalies.
4. Construct an ER diagram for Bank transactions.
1.5 HUMAN RESOURCE MANAGEMENT
1. “Human resource planning is a pre-requisite for effective management of human resources”. In the light of this statement, analyse the significance of human resource planning.
2. Explain a sample HR departmental structure for a large manufacturing organization and explain the functions.
3. You are appointed as HR manager for a mid size leather company which is new. Now you are asked to fix pay scale for the employees. Explain your process of pay fixation.
4. Performance Appraisal System helps employees to identify the areas in which they need to improve – Do You agree or disagree? Justify with the suitable methods.
1.6 MANAGEMENT INFORMATION SYSTEM
1. A Company decided to implement a highly integrated management information system. Any transaction entered in to the system would immediately affect all related functional subsystem at all levels of activity. The system was never implemented successfully. Why do you think it was a failure?
2. Explain a hierarchical database organisation. Give an example of data that has a ‘natural’ Hierarchical order. What are the limitations of a network organisation?
3. Discuss the amount of centralization that PBS has and whether this is functional or dysfunctional.
4. Discuss the role of MIS in the fields of education.
1.7 SOFTWARE PROJECT MANAGEMENT
1. A public library is considering the implementation of a computer-based system to help administer book loan at libraries. Identify the stakeholders in such a project. What might be the objectives of such a project and how might the success of the project be measured in practical terms?
2. Assume that a company has decided on a COTS solution that will replace the whole of the existing maintenance accounting system rather than simply plugging in additional modules to deal with group accounts. Write a memorandum to the company’s legal department outlining the important provisions that a contract to supply this system should have.
3. An organization is contemplating the purchase of a project planning software tool such as MS project and has decided to draw up quality specifications for the package. The features that they are particularly concerned are, to set up details of new projects and updating the project details with information about actual work completed. Draw up quality specifications in respect of the qualities of 1) Usability 2) Reliability 3) Recoverability
4. ABC software company is to develop software for effective counselling for allotment of engineering seats for students with high scores ranking from top colleges. The product has to be upgraded if the common entrance score is to be considered. Describe the appropriate product development life cycle and the standard skills required.
1.8 FINANCIAL AND MANAGEMENT ACCOUNTING
1. Enumerate the ratios that measure a firm’s overall effectiveness and specify the related formula.
2. “Depreciation is a process of allocation and not of valuation.” Comment.
3. It is said that only cash cost are relevant for capital budgeting decision. However, depreciation which is a non-cash cost is a prominent part of cash flow analysis for such an investment decision. How do you explain this paradox?
4. It is said, “cost accounting is a system of foresight and not post-mortem examination; it turns losses into profit, speeds up activities and eliminates wastes”. Discuss in detail this statement
MBA E BUSINESS II YEAR
2.1 E-COMMERCE
1. Electronic Commerce is commonly known as e-commerce, is a process of buying and selling of goods or services using electronic systems. Listout the applications and benefits of e-commerce.
2. Discuss the role of data mining techniques and data visualization in ECommerce.
3. Compare the communication system in traditional business and on-line
business.
4. Discuss the challenges and opportunities of e-commerce in Indian Software Industry.
2.2 E-COMMERCE: APPLICATION AND SECURITIES
1. “Electronic Commerce and Electronic Business – The Supporting Pillars of Successful E-Commerce Business” – Do you agree this statement or not, substantiate your views.
2. Elaborate the role of the Web in the marketing communication mix.
3. Digital Asset Management from an Intranet Perspective – Discuss.
4. Explain the Role of Human Resource Information Systems in Human Resource Planning.
2.3 INTERNET AND JAVA PROGRAMMING
1. If you look for the best internet tools online to have a leg up on the competition, assemble the top list of internet tools and describe them with suitable illustrations.
2. HTML has been traditionally used for building web applications and web pages that in turn, help in building a dynamic website. By using HTML programming language develop a business website for your own online business.
3. Method overloading in Java supports compile-time (static) polymorphism. Discuss about Method Overloading with its rules and every concept with suitable example.
4. Develop a JDBC application for storing and retrieving the vendor details from a database of a Jewelry shop.
2.4 ADVANCED WEB DEVELOPMENT AND DESIGN TOOLS
1. Design and develop web page with Java script for calculating the total price amount of the online purchased items of an electronics shop.
2. i) Discuss the advantages and disadvantages of VB Script.
ii) Explain the data types, Variables, Operators and error dealing in VB Script.
3. Explain the three types of session bean and its applications. Explain the steps in creation of stateless EJB.
4. Develop an application to demonstrate the features and advantages of servlet.
2.5 ENTERPRISE RESOURCE PLANNING
Identify the Organization that has requirement for ERP systems implementations and make an introspection of the functionality that requires such implementation. On behalf of the Organization prepare:
1) A hardware Requirement details and submit.
2) A user Interface details and submit.
3) A gap analysis report and submit
4) Identify the Organization that has requirement for ERP systems implementations and make an introspection of possible failure source to ERP implementation.
2.6 STRATEGIC MANAGEMENT
1. Take an imaginary situation relating to pricing or investment policy in a selected industry in which there are few sellers and show how the adoption of different strategies by a leading player defines different possible paths. Use a decision tree to illustrate these different possible paths.
2. Carry out SWOT analysis of Indian Railways. Suggest measure to run it profitable.
3. Nowadays Product Diversification is a mandatory process in Indian Industry. Give an example for success and failure. Give reasons for the success and failure.
4. “Technological factors represent major opportunities and threats, which must be taken into account while formulating strategies.” – Discuss. How will a firm build a sustainable technology based competitive advantage?
2.7.1 GLOBAL MARKETING
1. Give a detailed note on balance of payments in International Trade.
2. Elaborate Tariff and Non Tariff barriers in International Trade.
3. Examine the role of IMF and World Bank in International Trade.
4. Illustrate the various measures taken for export promotion and give a detailed note on export licensing procedure.
2.7.2 STRUCTURED SYSTEM ANALYSIS AND DESIGN
1. Develop a Conceptual and ER model with DFD for online education student centric learning process.
2. Describe how logical and physical design with dialogues can use in system development and implementation with real time example.
3. Elaborate the various types of databases available and its use in business applications.
4. Why some of the new system implementation fails? Explain how this can be overcome and identify ways to increase the success rate.
MBA EM I YEAR
1.1 PRINCIPLES OF MANAGEMENT
1. Management is said to have universal application. How do you justify the Universality of Management? Give examples to illustrate your arguments.
2. “The importance of strategic planning is now fully realized by the Indian corporate sector than before”- Discuss
3. Explain about the personal challenges involved in becoming a manager and a leader in today’s turbulent environment.
4. Without effective management the resources will remain as resources cannot be converted into productive utilities – Do you agree? Give reasons.
1.2 ACCOUNTING FOR MANAGERS
1. Enumerate the ratios that measure a firm’s overall effectiveness and specify the related formula.
2. “Depreciation is a process of allocation and not of valuation.” Comment.
3. It is said that only cash cost are relevant for capital budgeting decision. However, depreciation which is a non-cash cost is a prominent part of cash flow analysis for such an investment decision. How do you explain this paradox?
4. It is said, “cost accounting is a system of foresight and not post-mortem examination; it turns losses into profit, speeds up activities and eliminates wastes”. Discuss in detail this statement.
1.3 MANAGERIAL ECONOMICS
1. “The objective of Managerial Economics is to provide framework for analysing business decisions. Instead of presenting detailed list of rules for specific decision-making, managerial economics addresses the larger economic forces that shape day-to-day decision-making”. Critically analyse the above statement.
2. “Outline the various steps which would be necessary if you were asked to forecast demand for a typical mass consumption item”.
3. “If the production function is homogeneous with constant returns to scale everywhere, the returns to a single variable factor will be diminishing”.– Comment.
4. “Short-run average variable cost curve is saucer-shaped but the short-run average total cost curve cannot be saucer-shaped”. Discuss in detail.
1.4 LEGAL ENVIRONMENT OF BUSINESS
1. Keerthi purchases some goods on credit from Durai, payable within 3 months. After 2 months, Keerthi makes out a blank cheque in favour of Durai, signs and delivers it to Durai with a request to fill up the amount due, as Keerthi does not know the exact amount payable by him. Durai fills up fraudulently the amount larger than the amount payable by Keerthi and endorses the cheque to Bala in full payment of Durai’s own due. Keerthi’s cheque is dishonoured. Referring to the provisions of the Negotiable Instruments Act, 1881, discuss the rights of Durai and Bala.
2. Describe the provisions of The Limited Liability Partnership Act, 2008 and how does it differ from The Indian Partnership Act, 1932.
3. Explain the effect of a contract made by an agent with a third party – (a) where the agent discloses the existence but not the name of the principal; and (b) where the existence of the principal is not disclosed.
4. “Consumer Protection Act,1986 aims to provide for better protection of the interests of consumers and for that purpose to make provision for the establishment of consumer councils and other authorities for the settlement of consumers’’ disputes and for matters connected therewith”- Examine.
1.5 RESEARCH METHODOLOGY AND STATISTICS
1. Which measure of central tendency is used for the following situations? Justify your answer.
a) Government wanted to decide the living standard of people based on monthly income in various taluks in a state and wanted to compare the taluks economic status. The family monthly incomes of various taluks were collected. Which central tendency measure will be appropriate and why?
b) The state government wanted to introduce two types of family card based on subsidy. The data were the same as the question (a). Lower the income the subsidy will be more and higher income group will have less subsidiary. In this situation which measures of central tendency is most suitable and give your reason.
c) The government has a plan to introduce health policies based on the family income. The policies are to be designed so that the family members will get health benefits and the nominal payment levels will be fixed based on their annual income of families. How will you go about it using averages and which one you prefer in this case? Also state the reasons.
2. a) Assume that you are planning to conduct market survey about green food products from the public using questionnaire as a tool for data collection. You are conducting pilot study to validate the tool and to perform data collection. You want to decide the same size and how will you decide? Explain.
b) For the same study, you want to know the satisfaction of the green food product consumers and when the population is known, how will you decide your sample size?
3. Give a situation to apply cluster analysis and explain the steps as well as the expected result according to you.
4. Assume that you carried out ANOVA using a statistical package. Please sketch the important outputs are to be discussed in this analysis. Give interpretation, for the whole result.
1.6 INTERNATIONAL BUSINESS
1. The study of international business is not different from the study of domestic business. Thus, there is no point in having a separate course on international business. “Evaluate this statement”.
2 ‘’Some argue that the WTO is the third pillar of global business. But many argue that the WTO is the Wrong Trade Organisation’’. Critically comment.
3. You are the assistant to the CEO of a small textile firm that manufactures quality, premium priced and stylish clothing. The CEO has decided to see what the opportunities for exporting and asked you for advice as to the steps the company should take. What advice would you give?
4. “Export incentives are major factor to encourage the development of the FDI” – Do you agree or disagree? Justify your answer.
1.7 MANAGERIAL COMMUNICATION
1. You have recently joined a branch of a Bank as its manager. Write a report to the head office on the short falls in the routine work of the branch.
2. Design an Agenda and Minutes of an annual general body meeting. (Assume your own choice of company)
3. Explain the process of designing and developing oral presentation. Also, prepare a five minutes presentation to address your managers on any matter of your choice.
4. Develop a complaint letter as a dealer to the manufacturer about the replacements of defective products. Highlight the complaints pointed out by the customers regarding the products.
1.8 ORGANIZATIONAL BEHAVIOUR
1. Prepare an interview schedule for the concept Personality and its components, conduct an interview with a few executives of any one organization known to you and present the results with critical analysis.
2. To highlight the concept, components, process, and importance of Groups in an organization prepare a role play script and explain group dynamics.
3. After listing out the qualities and theories of leadership view YouTube on executive leadership and present the outcome of your perception on leadership.
4. Make telephone calls to your friends and seniors working in various organizations and collect information about their Organizational Culture, analyze them and present them with issues and strategies.